The Munich brewery Paulaner is known worldwide. This is partly due to their annual participation in the Oktoberfest and partly because they brew wonderful beer that not only appeals to the Bavarian palate. In order to spread the word about the Oktoberfest and beer in steins, the brewery organizes Oktoberfests all over Europe and even South America - hearty Bavarian cuisine, brass music and traditional costumes included!
Success despite competition and war
The living history of the Paulaner brewery goes back to the 16th century: Back then, the monks of the Neudeck ob der Au monastery stood at the brewing kettle and produced the finest beer for their own needs. The surplus was given away to those in need or tapped in the monastery tavern. Because the monks' beer was so well received, they aroused the competitive spirit of Munich's brewers and a complaint was filed against them with the city. The accusation had no consequences and the monks were able to continue brewing, much to the annoyance of their colleagues. The name of the brewery is derived from the religious order of the clergy: Neudeck ob der Au Abbey was inhabited by the Paulaner monks. The beer that ultimately gave the monks the official license to drink beer was called Paulanerbier and was a strong, strong beer. As a thank you for the approval, the elector and his wife were invited to tap the first barrel. This tradition continues to this day, even if it is no longer the Elector who is invited but the Bavarian Prime Minister. Brother Barnabas, whose recipes are still used as the basis for the tasty beer creations, ensured a significant increase in quality and taste. The brewers achieved the crowning achievement of their work in 1818 when they were one of the first breweries to receive a liquor license for the Oktoberfest. The brewery was largely destroyed in the horrors of the Second World War, but the tireless team worked day and night so that operations could fully resume in 1950. This drive for action is still a leitmotif of the work at Paulaner Munich today.
Brewers with good ideas
The brewery demonstrated its desire for innovation at various points in its history: Shortly after its invention, the first ice cream machine from Carl von Linde was in the brewery and in 1986 Paulaner brewed the world's first non-alcoholic wheat beer. And the brewers also demonstrate their ingenuity at the Oktoberfest. Their beer tent is the first ever to have a central beer supply. The beer is distributed via a ring line in the ground. This technology can now be found in many tents, but it was designed by Paulaner. In addition to Oktoberfest, the brewery also cares about sport. Paulaner and FC Bayern Munich have been partners for years and celebrate their successes together.
Paulaner Brauerei Gruppe GmbH & Co. KGaA
Ohlmüllerstraße 42
81541
München
info@paulaner.de http://www.paulaner.de
| Item No. | Product | Container | Price | |
|---|---|---|---|---|
|
10364002 |
oktoberfest bier |
0,50 L Flasche - € 3,80 / LTR |
€ 1,90 |
Too popular
|
|
10364001 |
hefe-weißbier |
0,50 L Flasche - € 3,60 / LTR |
€ 1,80 |
Too popular
|
