San Miguel is a brewery, but the international company can almost be described as an empire. The company's beer is sold all over the world and is one of the most famous brews ever. You can also hear the name in sports: the brewery sponsors more than just one team and supports teams in basketball, football and volleyball. Although San Miguel sounds Spanish, the company originally comes from the Philippines. Today the beer is not only drunk all over the world, it is also brewed at various locations in order to avoid long transport routes and to be able to guarantee the customer the freshest product possible.
An emigrant with big plans
It all started in 1889 when a wealthy businessman from Manila set his mind on making his own beer. He had left his Spanish homeland to trade in exotic Asia and wanted to bring a piece of home away from home with his beer. Because his brand new company was located in Manila's San Miguel district, the name was quickly found. For good luck, good business and God's blessing, the brewery was also opened on St. Michael's Day, September 29th. The company had two major branches: it produced ice cream and beer. San Miguel was the first brewery in Asia to use state-of-the-art technology and was therefore able to score points with incomparable quality. The range included three classics that sold like hot cakes. Because the Philippines offered a fairly limited beer market, the company's management decided to export and implemented this plan in 1914. Beer conquered the entire Asian region and then also the United States at the beginning of the 20th century. The foundation for today's success was laid and San Miguel had established itself as a major player on the international beer market.
A traditional company with a feeling for the spirit of the times
In order to remain in tune with the times even after more than 130 years of brewing history, the company invests in social and ecological causes. Since 2003, Spain has been offering a beer made from organic raw materials. San Miguel is also involved in professional sports: numerous teams are sponsored by the group and supported with financial resources. Beer still has priority number one. Selected ingredients are used to produce tasty brews that are characterized by their aroma and character, using tried-and-tested recipes and the latest brewing technology. Depending on the region and country, there are very different variants, but an absolute classic in the range is San Miguel Especial .
San Miguel Spain
Urgell 240
E-08036
Barcelona
info@sanmiguel.es https://www.sanmiguel.es/
| Item No. | Product | Container | Price | |
|---|---|---|---|---|
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25007002 |
san miguel |
0,33 L DOSE - € 5,76 / LTR |
€ 1,90 |
Too popular
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25007001 |
san miguel |
0,33 L Flasche - € 4,55 / LTR |
€ 1,50 |
Too popular
|
