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Beer is a cultural asset and one of the traditions that we cultivate with dedication and passion. In Bavaria, beer is associated with a whole attitude towards life: the joy of meeting your loved ones in the beer garden or in the cellar in the summer and having a hearty meal while having lively conversations, the discussions and debates on Thursdays at the regulars’ table, the smell of grilled steak and Bratwurst, celebrations such as the Kirchweih or Mardi Gras, to which the enticing smells of cotton candy, fresh pastries and mackerel waft through the air and the festival beer specially brewed for the respective occasion tempts you to toast, a nightcap in the tightly packed Schwemme of your favorite brewery or the consuming Lent, which, thanks to the fine bock beer, doesn't really feel like doing without.
Beer is our lifeblood and it is most enjoyable when enjoying beer includes smell, look, sound and taste. The optimal way to taste a beer in a befitting way is therefore associated with a suitable glass. For hearty and down-to-earth beers of all kinds, we recommend the Isar Seidl glass mug from Ayinger. The stylishly printed mug presents the beer in all its splendor, gives the aromas room to develop, exudes a grandiose aroma and sounds like a beer garden when toasting.
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