make brains strong again - double neipa

We've all been there: Instead of doing mental math, we use a calculator for even the simplest sums. Instead of memorizing a number, we write it down. Instead of taking a moment to think about it, we immediately reach for our phones and type our question into a search engine. Instead of discussing problems ourselves, we ask artificial intelligence to analyze them. We read less and scroll more, letting ourselves be bombarded by densely packed short content and running virtual farms instead of solving challenging Sudoku puzzles. Our brains are on autopilot and are hardly challenged anymore. The consequences are disastrous and widespread.

The Bamberg-based brewery Blech.Brut takes a critical look at the slow decline of our society with its creations, and with its latest Double New England IPA, it takes aim at the regression of our brains. Make Brains Strong Again is part of the Monster series and, with a cartoon brain exercising on the label, challenges us to reflect.

Behind the brains behind the Bootcamp brew lies a powerful beer with 8.0% alcohol and a ton of flavor: Citra and Nelson Sauvin hops meet three different malts and a well-balanced bitterness. On a creamy malt base, notes of passion fruit, golden mango, juicy peach, pineapple, and green fruits explode. A hint of citrus adds freshness and perfectly rounds off the hop-forward flavor profile.